Terms of service.

§ 01Agreement to these terms

By using fattailads.com or our client-access tool at fattailads.com/connect, you agree to these Terms of Service. If you don't agree, please don't use the site or the tool.

If you are a client of Fat Tail Ads, LLC, your engagement is governed by a separate signed agreement between you and Fat Tail Ads. Where that agreement conflicts with these terms, the signed agreement controls.

§ 02Who can use the site

This site is intended for business audiences evaluating or working with Fat Tail Ads. You must be at least 18 years old to use it. If you grant Fat Tail Ads access to an advertising, analytics, or business account on behalf of a company, you confirm you have the authority to bind that organization to the access you grant.

§ 03Client-access tool

Our client-access tool lets you grant Fat Tail Ads access to advertising, analytics, and business accounts (for example Google Ads, Google Analytics, Meta, LinkedIn, or Microsoft Advertising) without ever sharing a password. You must own, or be authorized to grant access to, any account you connect through the tool. You choose the access level for each account, and every grant happens through that platform's own sign-in or settings screens — never through a form on our site.

You can revoke access at any time directly in the platform — through its user, partner, or manager-link settings — without needing our involvement. Fat Tail Ads will use any access you grant only to provide the services you've agreed to, and only for as long as that engagement requires it.

The tool itself does not process payments, store platform passwords, or ask you to type in credentials of any kind; if a page asks you to do either, it is not part of our client-access tool.

§ 04Third-party platforms

Google, Meta, Microsoft, LinkedIn, and other platforms referenced on this site or used through our client-access tool are independent services with their own terms of use. Your use of those platforms is governed by their terms, not ours. We are not responsible for their availability, features, or changes.

§ 05Acceptable use

When you use fattailads.com or the client-access tool, you agree not to:

• ◆Use the site or tool for any unlawful purpose, or in a way that violates any applicable local, state, federal, or international law.
• ◆Interfere with, disrupt, or place an unreasonable load on the site, the client-access tool, or the infrastructure and networks connected to them.
• ◆Attempt to access accounts, data, or systems — ours or a third party's — that you are not authorized to access.
• ◆Scrape, data-mine, reverse engineer, or attempt to extract the site's underlying source code, structure, or non-public content.
• ◆Impersonate any person or entity, or misrepresent your affiliation with a person or entity, when granting or requesting account access.

We may suspend or restrict access to the site or the client-access tool for anyone we reasonably believe has violated this section.

§ 06Intellectual property

The content on this site — including our research, case studies, written analysis, and branding — belongs to Fat Tail Ads, LLC unless otherwise noted. We grant you a limited, non-exclusive license to read and reference it for your own personal or business purposes. You may not republish, resell, or otherwise use it commercially without our permission.

§ 07No professional advice

Content on this site — including research articles and case studies — is general information about our work and our industry. It is not a guarantee of results for your business, and it should not be treated as professional, financial, or legal advice.

§ 08Disclaimers

The site and client-access tool are provided "as is" and "as available." To the extent permitted by law, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement.

§ 09Limitation of liability

To the maximum extent permitted by law, Fat Tail Ads will not be liable for any indirect, incidental, consequential, special, or punitive damages — including lost profits, lost data, or business interruption — arising from your use of, or inability to use, the site or client-access tool, even if we have been advised of the possibility of such damages. Our total liability for any claim relating to your use of the site or tool is capped at $100.

This limitation does not apply to, or limit, liability under a separate signed client engagement agreement, which governs the scope of our paid services and controls on its own terms.

§ 10Indemnity

You agree to indemnify and hold Fat Tail Ads harmless from claims arising out of your misuse of the site or client-access tool, or from connecting an account you were not authorized to share access to.

§ 11Privacy

Our collection and use of personal information is described in our Privacy Policy, which is incorporated into these terms by reference.

§ 12Changes

We may update these terms from time to time. The "Last updated" date above reflects the most recent revision. Continued use of the site or client-access tool after an update constitutes acceptance of the revised terms.

§ 13Governing law

These terms are governed by the laws of the State of Florida, without regard to its conflict-of-laws principles. Any dispute arising from these terms or your use of the site will be brought exclusively in the state or federal courts located in Broward County, Florida.